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Americans, including tech insiders, are using less social media
APM: Marketplace Tech 08-17-2018 06:33

Engagement is a key measure of health for social media platforms. It's measured not only in how much time users spend there, but also how often they upload, share, comment, and "like." Investors want to know that these platforms are integrated into users' lives so that ad revenue can grow. Right now some platforms, including Snapchat and Facebook, are seeing engagement decline. Jessi Hempel is a senior writer for Wired magazine. She sees lots of people gradually setting boundaries with social media, intentionally or not. Seven years ago Hempel started an annual "social media sabbatical," using no social media for...

This summer, Marketplace Tech is exploring tech in movies. Today, we’re looking at the Bruce Willis classic “Armageddon,” which was the highest-grossing film of 1998. That was 20 years ago, and fans still love the movie today. Willis’ character, Harry Stamper, is a "deep core" oil driller sent into space to drill a hole and drop a bomb in an asteroid that is hurtling toward Earth. We meet Harry on an offshore oil rig, managing a surly crew, with oil flying everywhere. It's a depiction of oil-drilling life that has stuck with the public, but has very little to do...

How much do you pay for internet service each month? The National Digital Inclusion Alliance found that lots of customers are paying about $60 a month for their internet packages. Some get super slow internet speeds, while others get super fast speeds. Marketplace Tech guest host Amy Choi talked to Angela Siefer, executive director of the NDIA, about these speed disparities and the impact. Siefer described what service might look like for a household paying full-service prices, but stuck with outdated internet infrastructure. The following is an edited transcript of their conversation. Angela Siefer: It's OK probably if it's just you and...

The "creator" economy is made up of platforms, social media, and marketing dollars. But the people driving that economy, of course, are those who upload and share their music, comedy, photographs, and videos. Some of those creators can make a living at it, but most of them don't. Gaby Dunn knows firsthand the emotional roller coaster of the creator economy; of never being sure if her videos or other work will pay off by the time rent is due. And this is despite being a proven online success. Dunn has translated her online presence into a podcast, several book deals, and...

The idea behind "smart guns" is that only the registered owners of firearms are able to unlock and use them. The idea goes back to the 1970s, to a design that used a magnetic ring system that owners could match to their guns. The idea has evolved to use digital innovations. But even though the concept has been around a long time, smart guns still aren't on the market. Marketplace Tech guest host Amy Choi talked with Alex Yablon of nonprofit newsroom The Trace, devoted to reporting on American gun violence, to find out why. The following is an edited transcript of...

Four of the biggest companies in the world: Alphabet, Amazon, Facebook, and Apple all reported earnings over the last two weeks. These companies either sell gadgets, services , or ads — or maybe a combination of the three. For a long time, it looked like selling ads fueled by personal information was the holy grail of digital business models. But lately, it looks like less of a slam dunk. Facebook took a big hit this week when it said it's costing more to keep bad actors out of its platform after a tough year of scrutiny. Alphabet, the parent company of...

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Tech Talk radio has been on TAG TV since 2007! For hundreds of shows not populated in this 2013 site, please see the archives: click here.

Host Globalspeak President Frank Baia interviews Atlanta's top executives, with a new Tech Talk TAG Radio show launching every Tuesday and Friday afternoon. Listen to the latest interview.

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